{"id":17078,"date":"2026-10-28T12:42:20","date_gmt":"2026-10-28T17:42:20","guid":{"rendered":"https:\/\/sarayaku.org\/?p=17078"},"modified":"2026-10-28T15:17:13","modified_gmt":"2026-10-28T20:17:13","slug":"wituk","status":"publish","type":"post","link":"https:\/\/sarayaku.org\/en\/wituk\/","title":{"rendered":"Wituk"},"content":{"rendered":"<div class=\"banner has-hover\" id=\"banner-1120646978\">\n          <div class=\"banner-inner fill\">\n        <div class=\"banner-bg fill\" >\n            <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5473-1.jpeg\" class=\"bg attachment-large size-large\" alt=\"\" \/>                        <div class=\"overlay\"><\/div>            \n                    <\/div>\n\t\t\n        <div class=\"banner-layers container\">\n            <div class=\"fill banner-link\"><\/div>                <div id=\"text-box-1208300664\" class=\"text-box banner-layer x5 md-x5 lg-x5 y50 md-y50 lg-y50 res-text\">\n                                <div class=\"text-box-content text dark\">\n              \n              <div class=\"text-inner text-center\">\n                   \t<div id=\"gap-1186380534\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1186380534 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-1410514942\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1410514942 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-380771243\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-380771243 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-600329242\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-600329242 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-430779823\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-430779823 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-1308910119\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1308910119 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-718905606\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-718905606 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"gap-1306527876\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1306527876 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"text-2895572197\" class=\"text\">\n\t\t\r\n<h1>EL WITUK<\/h1>\r\n\t\t\n<style>\n#text-2895572197 {\n  font-size: 0.75rem;\n  line-height: 2.05;\n  text-align: left;\n  color: rgb(230, 177, 52);\n}\n#text-2895572197 > * {\n  color: rgb(230, 177, 52);\n}\n<\/style>\n\t<\/div>\n\t \t<div id=\"text-2556542425\" class=\"text\">\n\t\t\r\n<p><span style=\"color: #ffffff; font-size: 140%;\">\u00a0Es una fruta amaz\u00f3nica de un \u00e1rbol, utilizada para el tratamiento natural para cabello, pintarse la cara y el cuerpo. Adem\u00e1s, es usada para los rituales de pintura en la fiesta tradicional de Sarayaku (Uyantza). El wituk es parte integral de la vestimenta de los Kichwa Runa<\/span><\/p>\r\n<p>&nbsp;<\/p>\r\n\t\t\n<style>\n#text-2556542425 {\n  font-size: 0.75rem;\n  line-height: 2.05;\n  text-align: left;\n  color: rgb(148, 38, 38);\n}\n#text-2556542425 > * {\n  color: rgb(148, 38, 38);\n}\n<\/style>\n\t<\/div>\n\t               <\/div>\n           <\/div>\n                            \n<style>\n#text-box-1208300664 {\n  width: 77%;\n}\n#text-box-1208300664 .text-box-content {\n  font-size: 100%;\n}\n<\/style>\n    <\/div>\n          <\/div>\n      <\/div>\n\n            \n<style>\n#banner-1120646978 {\n  padding-top: 500px;\n}\n#banner-1120646978 .overlay {\n  background-color: rgba(0,0,0,.5);\n}\n<\/style>\n  <\/div>\n\n \t<div id=\"gap-2015909143\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-2015909143 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t <div class=\"row\"  id=\"row-828095117\"> \n\t<div id=\"col-549203136\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t \t<div id=\"text-544140512\" class=\"text\">\n\t\t\r\n<p><span style=\"font-size: 130%;\">En tiempos antiguos, cuentan que el wituk era una hermosa mujer que, despu\u00e9s de una decepci\u00f3n sentimental, se convirti\u00f3 en \u00e1rbol de wituk para dar \u00e1nimo, y felicidad a todas las mujeres y hombres de la tierra pint\u00e1ndose la cara con su fruta.<\/span><\/p>\r\n<p>&nbsp;<\/p>\r\n\t\t\n<style>\n#text-544140512 {\n  color: rgb(0, 0, 0);\n}\n#text-544140512 > * {\n  color: rgb(0, 0, 0);\n}\n<\/style>\n\t<\/div>\n\t \t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t \n\t<div id=\"col-1164620780\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t \t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_21032386\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5474.webp\" class=\"attachment-large size-large\" alt=\"Wituk imag\" srcset=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5474.webp 768w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5474-300x200.webp 300w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5474-18x12.webp 18w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5474-510x340.webp 510w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_21032386 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t \t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t <\/div> \n\t<section class=\"section\" id=\"section_552948596\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"598\" src=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5476.jpeg\" class=\"bg attachment- size-\" alt=\"Wituk\" \/>\t\t\t\t\t\t<div class=\"section-bg-overlay absolute fill\"><\/div>\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t <div class=\"row\"  id=\"row-2054645083\"> \n\t<div id=\"col-2100778670\" class=\"col medium-3 small-6 large-3\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t \t<div id=\"text-2671278005\" class=\"text\">\n\t\t\r\n<p>The Wituk is a Sarayaku expression that manifests the intrinsic coexistence with the Living Jungle \u2013 Kawsak Sacha<\/p>\r\n\t\t\n<style>\n#text-2671278005 {\n  color: rgb(255, 255, 255);\n}\n#text-2671278005 > * {\n  color: rgb(255, 255, 255);\n}\n<\/style>\n\t<\/div>\n\t \t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1497964776\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/WhatsApp-Image-2026-10-28-at-1.40.59-PM-768x1024.jpeg\" class=\"attachment-large size-large\" alt=\"wituk\" srcset=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/WhatsApp-Image-2026-10-28-at-1.40.59-PM-768x1024.jpeg 768w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/WhatsApp-Image-2026-10-28-at-1.40.59-PM-225x300.jpeg 225w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/WhatsApp-Image-2026-10-28-at-1.40.59-PM-9x12.jpeg 9w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/WhatsApp-Image-2026-10-28-at-1.40.59-PM-510x680.jpeg 510w, https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/WhatsApp-Image-2026-10-28-at-1.40.59-PM.jpeg 960w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1497964776 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t \t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t \n\t<div id=\"col-334543969\" class=\"col medium-3 small-6 large-3\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t \t<div id=\"text-2711685380\" class=\"text\">\n\t\t\r\n<p>This tree, which receives its name from the ancestral Kichwa language, is more than just a natural element; It is a symbol of the intimate relationship between the indigenous community and its environment.<\/p>\r\n\t\t\n<style>\n#text-2711685380 {\n  color: rgb(255, 255, 255);\n}\n#text-2711685380 > * {\n  color: rgb(255, 255, 255);\n}\n<\/style>\n\t<\/div>\n\t \t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t \n\t<div id=\"col-1443467570\" class=\"col medium-3 small-6 large-3\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t \t<div id=\"text-4037994700\" class=\"text\">\n\t\t\r\n<p>En lo profundo de la selva amaz\u00f3nica ecuatoriana crece un \u00e1rbol que no solo es vital para el ecosistema local, sino que tambi\u00e9n desempe\u00f1a un papel crucial en la conexi\u00f3n espiritual y cultural del pueblo Sarayaku: el wituk.<\/p>\r\n\t\t\n<style>\n#text-4037994700 {\n  color: rgb(255, 255, 255);\n}\n#text-4037994700 > * {\n  color: rgb(255, 255, 255);\n}\n<\/style>\n\t<\/div>\n\t \t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t \n\t<div id=\"col-1128075904\" class=\"col medium-3 small-6 large-3\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t \t<div id=\"text-1412287147\" class=\"text\">\n\t\t\r\n<p>The fruit of the wituk or American genipa undergoes a color change when it comes into contact with oxygen. This unique phenomenon makes it a natural source of dye, used to decorate hair, faces and bodies. It is also known as huito, jagua or kipara.<\/p>\r\n\t\t\n<style>\n#text-1412287147 {\n  color: rgb(255, 255, 255);\n}\n#text-1412287147 > * {\n  color: rgb(255, 255, 255);\n}\n<\/style>\n\t<\/div>\n\t \t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t <\/div> \t\t<\/div>\n\n\t\t\n<style>\n#section_552948596 {\n  padding-top: 30px;\n  padding-bottom: 30px;\n  background-color: rgb(255, 255, 255);\n}\n#section_552948596 .section-bg-overlay {\n  background-color: rgba(2, 0, 0, 0.616);\n}\n<\/style>\n\t<\/section>\n\t \t<div id=\"text-32919329\" class=\"text\">\n\t\t \t\t\n<style>\n#text-32919329 {\n  font-size: 0.75rem;\n}\n<\/style>\n\t<\/div>","protected":false},"excerpt":{"rendered":"EL WITUK \u00a0Es una fruta amaz\u00f3nica de un \u00e1rbol, utilizada para el tratamiento natural para cabello, pintarse la cara y el cuerpo. Adem\u00e1s, es usada para los rituales de pintura en la fiesta tradicional de Sarayaku (Uyantza). El wituk es parte integral de la vestimenta de los Kichwa Runa &nbsp; En tiempos antiguos, cuentan que [...]","protected":false},"author":1,"featured_media":17112,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"give_campaign_id":0,"footnotes":""},"categories":[135],"tags":[],"class_list":["post-17078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sarayaku-kikin-kawsay-culturales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Wituk - Pueblo Originario Kichwa de Sarayaku<\/title>\n<meta name=\"description\" content=\"Sarayaku, Pueblo Originario Kichwa del Medio D\u00eda\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sarayaku.org\/en\/wituk\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wituk\" \/>\n<meta property=\"og:description\" content=\"Sarayaku, Pueblo Originario Kichwa del Medio D\u00eda\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sarayaku.org\/en\/wituk\/\" \/>\n<meta property=\"og:site_name\" content=\"Pueblo Originario Kichwa de Sarayaku\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-28T17:42:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-28T20:17:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sarayaku.org\/wp-content\/uploads\/2026\/10\/IMG_5476.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"598\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"sarayaku\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"sarayaku\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sarayaku.org\\\/wituk\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sarayaku.org\\\/wituk\\\/\"},\"author\":{\"name\":\"sarayaku\",\"@id\":\"https:\\\/\\\/sarayaku.org\\\/#\\\/schema\\\/person\\\/e6707433124023cdf0b5cd12db508b51\"},\"headline\":\"Wituk\",\"datePublished\":\"2026-10-28T17:42:20+00:00\",\"dateModified\":\"2026-10-28T20:17:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sarayaku.org\\\/wituk\\\/\"},\"wordCount\":393,\"publisher\":{\"@id\":\"https:\\\/\\\/sarayaku.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sarayaku.org\\\/wituk\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sarayaku.org\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/IMG_5476.jpeg\",\"articleSection\":[\"Sarayaku Kikin Kawsay (Culturales)\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sarayaku.org\\\/wituk\\\/\",\"url\":\"https:\\\/\\\/sarayaku.org\\\/wituk\\\/\",\"name\":\"Wituk - 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